Top 5 Things I Always Fix on DIY Squarespace Sites

Top 5 Things I Always Fix on DIY Squarespace Sites

DIY websites are a brilliant starting point, especially when you're just getting your business off the ground. But after working with dozens of clients who’ve built their own Squarespace sites, I’ve noticed the same issues pop up time and time again.

If your site isn’t quite doing what you hoped it would, or you're wondering why it doesn’t feel “quite right,” here are five of the most common things I end up fixing on DIY Squarespace sites.

1. Messy navigation and overloaded pages

When everything is important, nothing stands out. DIY sites often have too many pages, confusing dropdowns, or links to random sections that don’t serve a clear purpose.

I simplify the nav so it’s user-friendly and purposeful. That often means cutting back, re-labelling pages, and designing a better content flow that gently guides people toward action, like contacting you or booking a service.

2. Unclear visual hierarchy and layout

DIY designs often lack consistency—too many fonts, inconsistent heading sizes, mismatched image placements, or no clear rhythm to how the content is presented.

I tighten everything up with proper spacing, clear headings, consistent styling, and strategic content blocks. A well-structured layout helps users understand your brand at a glance and encourages them to explore further.

3. Misuse of heading tags (H1, H2, H3...)

Headings aren’t just about font size—they tell Google how your content is structured. DIY sites often use headings to make text look a certain way rather than using them for actual content hierarchy.

I go through the site and correct heading levels to follow a logical structure: one H1 per page, followed by H2s and H3s as needed. It’s good for accessibility, great for SEO, and helps keep your content tidy.

4. Unclickable phone numbers and email addresses

This one’s a quiet killer—email addresses and phone numbers that are just plain text, not clickable. On mobile, that’s a nightmare for usability.

I convert all contact details into tappable links. That way, your visitors can call or email you instantly, which is especially important if your business relies on direct contact or bookings.

5. Missing or weak call-to-actions

So many DIY sites rely on one lonely “Contact” button in the nav, or have no clear CTAs at all. Visitors are left wondering what to do next.

I add intentional CTAs throughout the site, matched to your services and customer journey. Whether it’s “Book a free chat,” “View packages,” or “Send an enquiry,” every page should give your visitor a next step.

Need a hand with your DIY site?

I’m in my fixing era. Call me the Website Fixer(!!)

Right now, I’m working with all sorts of clients—wedding venues, builders, cosmetic clinics, even a trainer for teachers—to give their Squarespace sites the tidy-up they deserve. Sometimes it’s just a few quick changes. Other times, it’s a full visual facelift. Either way, it doesn’t have to take long to make a big difference.

If your site’s not quite doing what you want it to, let’s fix that.

Lots of love, Jodi

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