A Website I’ve Always Wanted to Build (And Now It’s Live)

Every now and then, a project comes along that feels like a full circle moment.

A while back, I wrote a blog about dream websites. The kinds of projects I hoped I would one day get to work on. Near the top of that list was a gardener or florist. Someone working closely with plants, seasons, soil, and real, tangible outcomes. Work that already has depth before a website even comes into it.

I can now finally say that project has arrived.

The new website for Wild About Weeds is live.

Why This Project Mattered

I have always been interested in gardens and outdoor spaces, particularly how planting and layout affect how a space feels and functions over time. Designing for businesses that work directly with land and landscapes has always appealed to me.

Designing a gardening website from scratch felt like a natural crossover of my work. Practical, seasonal, grounded services paired with clear structure, considered design, and content that explains the value of the work without overcomplicating it.

Designing the Site

This project was not about trends or over designing. It was about creating something clear, useful, and true to the business.

The site is bright, friendly, and straightforward, with strong imagery, clear service sections, and simple calls to action. The copy is written to speak directly to busy people who want their garden looked after and their weekends back, with an ecological approach behind the scenes.

From an SEO point of view, the goal was to build a site that will grow over time. One that supports local search, seasonal content, and steady visibility rather than quick wins.

A Project Years in the Making

There is something especially satisfying about finally working on a site you once wrote about hoping to design.

Wild About Weeds trusted me to build their website from the ground up, and that trust made the process straightforward and enjoyable. The result is a site that reflects the work they do. Practical, knowledgeable, and closely connected to the land.

If you would like to see the finished site, you can view it here - wildaboutweeds.co.nz or read more about it here.

And if you are a gardener, grower, florist, or anyone whose work is hands on and grounded, and you want a website that genuinely reflects that, I would love to talk.

Lots of love, Jodi xx

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